Health2.0: User-Generated Healthcare 2008
October 22-23 | The Marriott, San Francisco
Building on the excitement generated by the first two Health 2.0 conferences, the Fall 2008 Health 2.0 User-Generated Healthcare conference took the conversation to a new level across an even more dynamic and panoramic landscape.
A sell-out crowd of over 1,000 saw action-packed demos of new services and tools, saw more than 30 companies in the exhibit hall and discussed in depth how these new technologies are transforming—and in some cases not transforming —the healthcare industry.
The agenda from the 2008 San Francisco Conference:
Wednesday, October 22nd
| 8:00am |
Introduction: The Future of Health 2.0Indu Subaiya, MD / Matthew Holt |
| 8:20am |
Keynote: Here Comes HealthNew media pioneer(ing) pundit Clay Shirky gives a new health-related talk Sponsored by 
|
| 8:45am |
Health 2.0 Across America: The Great American Health 2.0 TourSee the premier of the new documentary starring David Kibbe & a cast of thousands. Afterwards, David reflects on the new developments he discovered across the country regarding Health 2.0. |
| 9:30am |
Networking BreakHow do we recruit patients from disparate populations and their doctors to use Health 2.0 tools? More over, how do we motivate healthcare consumers to become medically literate, empowered and healthier? How do we make healthcare more affordable for employers and insurers? The answer is MedEncentive. Come learn about a true breakthrough in healthcare delivery that uses a unique web-based system of financial incentives and behavioral motivators to align the interests (AOI™) of doctors and patients with employers/payers to achieve better health and more efficient healthcare. Sponsored Deep Dive from 
|
| 10:10am |
Consumer Aggregators—One Year LaterJane Sarasohn-Kahn reviews a major year of product introductions and controversy. Conversations with, and demonstrations from:
Plus some surprise guests and announcements of new partnerships. We’re also really excited that Federal Health IT Czar Robert Kolodner will be a special commentator on this panel. Panel Sponsored by 
|
| 11:30am |
Lunchtime UnconferenceThe return of the popular Health 2.0 Unconference |
| 1:00pm |
Search in the Long Tail & Intelligence in CommunitiesMuch of the promise of Health 2.0 is in searching for and finding exact, personalized health information content, especially for rare or hard to categorize conditions. Much of that information is in social networks. Matthew & Indu will introduce a new framework looking at the evolution of search into the long tail. Demonstrations & case studies from: Search:
Social Networks:
Reaction and commentary from Gilles Frydman, founder of ACOR—the listserv engine that revolutionized the cancer community. Panel Sponsored by 
|
| 2:45pm |
Breakout Demo Panels - Session AThere’s so much happening in Health 2.0 that we’re taking a deeper look at specific technology and business segments in a series of demo-based break-out panels. Patient Social Networks (Part 1)
Content, Navigation & Advocacy
Managing Money in Health 2.0
Clinician Social Networks
|
| 3:30pm |
The Engagement Dynamic behind Health 2.0The first public discussion about the findings of Edelman’s inaugural Health Engagement Barometer study. A Special Presentation from 
|
| 4:10pm |
Breakout Demo Panels - Session BPatient Social Networks (Part 2)
Health 2.0 platforms for patient-provider communication:
Health Plans and Health 2.0:
Provider search, directories & ratings
|
| 5:00pm |
The Business Case for Health 2.0How will today’s obvious social value and consumer enthusiasm be turned into revenue for sustainable businesses? Scott Shreeve will head a panel talking to payers, employers, pharma, media, and government. He’ll ask where the opportunities will be and who’ll be writing the checks, and for what? Panelists will include:
Panel Sponsored by 
|
| 5:50pm |
Day 1 Wrap UpIndu Subaiya & Matthew Holt will keep you from cocktails for a minute or two. |
| 6:00pm |
Cocktail ReceptionNetwork with your new (or old) friends, talk to some of the exhibitors, hang out in the Lounge, play games, and have fun! |
| 8:00pm |
Self-Organizing Dinner GroupsUnleash yourself on one of the best cities in the world for eating—with people who care about what you want to talk about. We’ll have a sign up system for groups and book some great places for you to go eat at. If you’re lucky, the investment banker or pharma company VP will pick up the check (no guarantees!) |
Thursday, October 23rd
| 7:00am |
Breakfast & catch a sponsored “Deep Dive” |
| 8:00am |
Introduction to Day 2 & RecapIndu Subaiya, MD / Matthew Holt |
| 8:15am |
3 Health 2.0 CEOs3 CEOs from companies transforming, and being transformed by, Health 2.0, in conversations about the future of their businesses.
Panel Sponsored by 
|
| 9:00am |
Health 2.0 Around the WorldOutside of the US, Health 2.0 is taking off. James Matthews—global citizen and VP of Biz Dev at Sage Software—will take you on a tour of examples from Europe, Asia and the developing world where Health 2.0 tools and technologies are making a big difference. Panelists will include:
|
| 10:00am |
Networking Break in the Exhibit HallSee the exhibitors and/or catch a sponsored “Deep Dive” |
| 10:45am |
Tools for ConsumersAlong with search and community, tools are the “third leg” of the Health 2.0 stool. While they have historically been the least developed, they are now much more sophisticated and have great potential to fundamentally change care. Indu & Matthew will introduce a new model for understanding tools within the Health 2.0 context, and look at their ability to offer personalized information and enable decisions and transactions. We’ll be showing the best tools in clinical decision support, online care, diagnostics and financial management. Panelists will include:
…and many special guests and surprises Panel Sponsored by 
|
| 12:00pm |
Lunch & Launch!The introduction of Health 2.0 Launch! Get a rapid-fire preview of the most exciting product and company introductions in health care this year. |
| 1:30pm |
Getting Past the Privacy ConundrumThe Markle Foundation’s Josh Lemieux leads a discussion about how the issues of privacy, confidentiality and security will impact consumer confidence in Health 2.0. But more importantly, we’ll be demonstrating several solutions to get us past the privacy conundrum. |
| 2:30pm |
Breakout Demo Panels - Session CWellness 2.0
Panel Sponsored by 
Genomics online
Pharmacy and medication management
Search (Part 1)
|
| 3:15pm |
Networking Break in the Exhibit HallSee the exhibitors and/or catch a sponsored “Deep Dive” |
| 4:00pm |
Breakout Demo Panels- Session DPharma and Health 2.0
Gaming in Health Care
Disease Management 2.0
Panel Sponsored by 
Search (Part 2)
|
| 4:50pm |
Looking ahead—The Business and Society of Health 2.0As is now “traditional” the conference will close with speculation, commentary and forecasts from a stellar panel, while taking lots of time for participation from the audience and community. Noted analyst Brian Klepper will marshal proceedings amongst:
|
| 5:45pm |
Conference Wrap UpIndu Subaiya & Matthew Holt will keep you from cocktails for just more than a minute or two while we get reactions to two intense days of scanning the waterfront of Health 2.0 |
| 6:00pm |
CocktailsNetwork among the exhibitors, hang out in the Lounge, play games, and have fun! You won’t get this chance again until the next Health 2.0 Conference! |
Also at Health 2.0
Attendees also took part in the following special features:
- The Health 2.0 Unconference (the audience favorite from the two previous conferences)
- Health 2.0 Launch!—special introduction of new companies and new products
- Another great design workshop from IDEO
- Relaxing in the Health 2.0 Experiential Lounge, with games and demonstrations.
