Deep Dive – Everyday Health

Everyday Health, the leading provider of online consumer health information, offers interactive tools
that allow consumers to actively manage their health. During the last 12 months Everyday Health has
launched several leading edge applications that are changing the way consumers manage their health.

During the Health 2.0 Deep Dive, two of the applications will be demonstrated:
The Everyday Health Symptom Checker is a sophisticated yet intuitive symptom triage tool
that uses interactive video segments that respond to user input, helping consumers understand
the severity of their symptoms, recommending appropriate diagnostic tests and referring them
to speci c types of providers for care.

The Everyday Health Compliance Series is a group of interactive videos that interview consum-
ers about their level of compliance in managing chronic conditions. Each video series, which
focuses on a specific chronic condition, asks the condition sufferer about appropriate measures
for condition management and compliance. For each set of questions the consumer is provided
immediate feedback—either praise for compliance or warnings about possible consequences
of non-compliance. At the end of the session the consumer is given a summary report showing
areas of success and areas for improvement.